So responsive, quickly dialed in to what we needed, didn't push us to consider candidates who weren't a fit, very honestly evaluated talent, and helped us rank candidates. Overall, I was very very pleased with our experience with the team.
The CMO who owns brand & demand.
Partner-led marketing search for PE-backed, high-growth, and public companies. From placing NVIDIA’s first CMO to delivering a 100-day median close for marketing searches, we secure leaders who drive enterprise value.
Chief Marketing Officer
executive search
Every CMO search starts with the same unspoken question: is this a demand seat or a brand seat? Getting that wrong fills the slate with the wrong pool, because revenue-accountable CMOs and brand-led CMOs rarely overlap. The seat is also being rebuilt around AI tooling, and Gartner reports only 30% of CMOs have the infrastructure to scale it, which puts stack architecture inside the spec. We name the lean of the seat before outreach begins. Our marketing searches close in a median of 100 days, the fastest function we run.
Source: Gartner 2026 CMO Spend Survey | ON Partners Widening Gap Report 2026
Demand seat or brand seat? Three CMO archetypes
Most CMO searches anchor on the wrong archetype. The candidate pool for revenue-accountable CMOs is structurally different from the brand-led pool. We name which one before week one.
Owns pipeline, demand, and brand against revenue targets. The most-requested CMO archetype in PE-backed and growth-stage companies in 2026.
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Owns pipeline contribution and demand-gen attribution
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Defends marketing spend in board-level financial review
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Built or rebuilt the modern marketing tech stack
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Partners closely with CRO and CFO
Leads brand, media, creative, and consumer insights. Hired into consumer goods, retail, and direct-to-consumer companies where brand equity drives the business.
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Has built brand at scale across digital and traditional media
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Comfortable with creative leadership and agency management
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Strong consumer insights and category-development instincts
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Holds CFO partnership without being absorbed by ROI conversations
Leads marketing in large or public B2B companies. Carries proxy-relevant communications work, analyst relations, and global brand discipline.
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Has held marketing through a multi-quarter transformation
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Comfortable with analyst relations and investor communications
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Strong product marketing and category-leadership instincts
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Partners closely with the CEO on positioning
Why the CMO search lives or dies
on the brief
What ON brings to the market.
Meet the experts
A sample of the people who could run your search.
What clients say after the placement.
Lynda and team know this market well and quickly dialed in on the talent we needed. They kept the team appropriately focused on the search and the "right" candidates and ensured we didn't lose momentum.
A great sale is when both parties feel like they have won - ON did a fantastic job with all parties to get to a great outcome.
Efficient, open and honest process and interaction
Related searches for the same leadership teams
Companies trust ON Partners
Hire the CMO who builds the commercial engine.
Tell us about your stage, your ownership structure, and whether the spec leans commercial or brand. A partner reads every inbound.
What leaders may ask before a search
B2B SaaS CMOs specialize in high-velocity demand generation, advanced marketing operations, and product marketing architecture. Consumer CMOs focus on macro brand equity, direct-to-consumer media mix optimization, and creative leadership—creating a functional divide where candidate pools rarely overlap during a search.